making money from the internet?
William Burton has an excellent post on the implications of big media companies' attempts to make money off the Internet.
What this all amounts to is a desperate attempt to make money off of content other than porn, and I'm hoping it doesn't succeed. Let me explain.
Right now, the companies who sell internet access couldn't care less what I or you look at. They get their money whether you read big influential newspapers, little influential magazines, or bored liberals with nothing better to do. [Links omitted] ...If someone comes up with a universal way to make money off of readership, this will all change. Suddenly, there will be big money for the presumably best sites with the highest readerships and even bigger money for those who figure out how to drive readers to sites regardless of how good they are. This would completely change the rules of the game.
(continued in the next post)